Video Production in Salt Lake City, Utah | Mix District Media

Video Services Production in Salt Lake City, Utah | Mix District Media 

Salt Lake City Web  Video Services

There are numerous benefits of placing videos on your website. Mix District Media, a creator of videos for your website, will explain both the SEO and marketing benefits of web videos

Lower Bounce Rate

SEO, or Search Engine Optimization, can be one of the most daunting tasks for business owners, especially for those that provide local services (such as a lawyer, dentist, or plumber.) One of the ways to give your website a boost in rankings is by placing videos on your website that keep users on your site longer.

Visitors prefer to watch a video that can both show human interactions and inform faster than text can.

Informative 

With a video, even it's 1-2 minutes long, you'll be able to express the benefit to the user much quicker than you could with text. It'll also give your services a face and can demonstrate the product or service to your next customer without having to leave their home.

For example, if you're an advertising agency, you could example the top 3 reasons why a small business owner would want to outsource their advertising dollars to an agency.

Training Videos for Employers 

Bringing new employees on board can be a risk for employers in many ways, mainly if they're untrained on the job or aren't familiar with the company's culture. Training videos can help introduce them to the job, policies, and culture quicker and more efficiently than not using videos at all.

Bringing New Employees Up To Speed

One of the easiest ways to educated new hires about the position, business goals, and best practices is to show them with a video that's targeted, concise, and direct. Mix District Media of Utah helps your business express this message to your new employees the same; every time.

Continued Education and Training

Even if you're not looking to make training videos for new employees, they can still be of use to employees that have been there for awhile. Continued education on the job can be a huge perk to both you and your employees, and one of the best ways to do so is by recording a video to show them when you're ready.

Vlogs and Web Videos: Why Your Business Should Create Vlogs 

When it comes to any business's advertising budget, you're always trying to keep it as low as possible. Vlogs and web videos, unlike other advertising channels, have an extremely low cost of entry.

Mix District Media creates 3 videos a month for only $395 and then the videos are yours, forever. This is one of the most important assets that your business can have and will use it over and over again. Since the videos are recorded with the best audio and video equipment on the market, we guarantee that both you and your website visitors will love them. 

For more information, check out our Facebook: Mix District Media Facebook

Also, be sure to view our Google + profile: Salt Lake City Video Production Services 

Mix District Media | Web Design Services in Salt Lake City, UT

Mix District Media | Web Design Services in Salt Lake City, UT

Hello! We're an advertising agency in Salt Lake City. While we specialize in both types of advertising, online and offline, today we're going to write about the online realm of advertising and why having a killer website is one of the most powerful, cost-effective advertising investments a business can make.

Web Design Services= An Advertising Investment

The three most important reasons why a business should hire a web designer in the first place are to:

• Sell products and services 
• Generate quality leads
• Legitimize your business' presence 

Let's break down each of these reasons and explain how a web developer at Mix District Media in Utah would create a website that caters to each.

Design a Website that will Make Money 

If you're an online seller of goods, you've probably wanted to boost your sales in your store. While getting people to come to your website is another beast, we'll talk about what a perfectly optimized eCommerce site looks like: 

Responsive Design

People are using their cell phones more and more to shop online. It's important to hire a web designer that knows how to design a website that works well on any device the shopper is on. 

Search Function

When a store has products online, a user will (a lot of the time) just type in what they're looking for. This requires the web designer to include all pages to be searched.

Generate Quality Leads 

Let's say you're a lawyer in Salt Lake City. The goal of your website isn't to sell your products, but rather to collect the contact info from prospective clients. No problem! A web design service agency would understand how your website's needs are different from the example of that above. 

The web designer at Mix District Media would make sure that, no matter what the page is, there's a contact form on every page. 

Vital contact information, such as a phone number, address, and email address is also coded into each page along with a clear call-to-action (CTA)

For the best web design practices in 2016, check out Mix District Media's blog on our web design services section. 

For more tips on the best practices with Web Developing, check out Mix District Media's Facebook.

Graphic Design Services from Mix District Media | Salt Lake City, Utah

Graphic Design Services from Mix District Media | Salt Lake City, Utah 

Graphic design is everywhere you look; both online and offline. From the banner hanging above our advertising agency to the graphics you'll see on our homepage. We believe that all marketing and advertising campaigns should center around having a cohesive, targeted graphic design strategy.

These design elements are spread across all of your advertising channels: web, TV, print, video, and much more. It's important to make sure that, no matter what channel your next consumer engages with, they're consistent with your brand's message, personality, and value proposition.

What is Graphic Design?

According to The Professional Association for Design, graphic design is "the art and practice of panning and projecting ideas and experiences with visual and textual content."

Let's put this in context using our ad agency, Mix District Media in Salt Lake City, UT, as an example. For this example, let's say that we have Bob's Record Shop as one of our clients. Bob hired us to create his brand from the ground up and to attract more customers for his business.

For the rest of this post, we'll talk about this (fictitious) record store to highlight the advertising powers that graphic design can do for a business.

Graphic Design Elements 

In the design world, you'll often hear that there are 7 crucial elements of design: line, color, texture, size, shape, value, and space.

For Bob, we would start putting his brand into motion by creating a logo that is the face of his brand. Since he specializes in selling vinyl, an older and more traditional format of music, we would choose colors that are traditional and unassuming- something black & white. Since Bob also specializes in selling punk rock and heavy metal music, we would contrast that logo by adding a more aggressive layout, perhaps by using an edgy texture that encompasses the store name,

Graphic Design: A Powerful Advertising Tool

Once we've wrapped up Bob's logo, we're going to make sure that this logo is transferable across all marketing and advertising channels. He has chosen local magazines, such as SLUG in Salt Lake City, web ads on music forums, and SEO for local searches as his targeted channels. This logo has to be fluid across these channels; online and offline.

Luckily for Bob, he's chosen to hire Mix District Media, who made sure that his brand message is consistent, so that even if someone comes in after seeing a magazine ad or a Google search, they know that he's the punk rock, vinyl-selling specialist of Utah.

Connect With Us: 

For more graphic design tips and information, 'like' our agency on Facebook
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